How Do You Measure Up?
HealthClubBenchmark® is a new benchmarking solution for the tourism,
hospitality and leisure sector. Endorsed by the Fitness Industry Association
(FIA), HealthClubBenchmark® is an industry first, enabling participants to track
their financial performance every month.
At a time of great activity in the sector, industry transparency
is critical. By understanding the health of the industry, HealthClubBenchmark®
gives operators the information they need to grow their business, while helping
investors develop a clear understanding of the profitability of the sector.
If you can't measure it, you can't monitor it
HealthClubBenchmark® currently tracks the
profitability and membership performance of 1.4m members across
472 health clubs in the UK. An impressive 40% of the UK private
health club market.
This latest initiative capitalises on STR Global's
extensive benchmarking experience in the hotel sector, where the
HotelBenchmarkâ„¢ Survey by STR Global is firmly established as the market
leader providing the industry with a reliable and trusted source of critical
competitor information.